A well-discerned strategic plan serves as a road map that facilitates the accomplishment of the organizational mission, vision, priorities, and values. Through a strategic plan, organizations reaffirm their reason for existing and keep within the framework of their mission. Our plan will be known as the Collaborative Unified Strategic Plan (CUSP). It will articulate a shared vision for the MB church in Canada, its priorities, and its activities, and will determine and direct the actions of boards and staff.